UNBROKEN. SELF, MADE.
Life can be brutal. In 2014, after a bout of seemingly endless knock-out moments in his personal life, relationships, and both physical and mental health, our founder conceived Unbroken as a personal project aimed at recovery through commitment. Whether it be creativity, exercise, mindful experience, or the cultivation of relationships, Unbroken was formed with the intention of encouraging simple daily dedication — sometimes to the goal, but always to the process.
Like the customers and clients that inspire our industry-leading products, we always keep one foot in front of the other. Sometimes we sprint. Sometimes we may saunter. But Unbroken stands for just keeping it pushing, and celebrating the fact we’ve never stopped.
IN-HOUSE DESIGN + THE 1%ERS.
All our products are meticulously designed by our in-house design team who are constantly researching trends and generating new, innovative ideas to create unique, stylish pieces. It is our goal to consistently provide our customers with premium performance-wear that exhibits the highest levels of quality and exudes the latest in style. With each release we are progressively growing, and we pride ourselves on pushing creative boundaries to raise the bar on elite activewear.
+ The 1%ers
We are proud to announce that we will be releasing our first full range in 2020. We have carefully crafted, rigorously tested, and painstakingly critiqued our styles until we believe they are the standard that you deserve. Whether it be a design feature, material innovation, print effect or service, we are committed to going that extra step, every time.
At Unbroken, our mission is to create exceptional products and inspire exceptional people. We encourage our clientele to see success in small steps, and to foster positive habits that promote physical and mental wellbeing.
"We want to inspire and encourage people toward a new way of defining themselves; to perceive greatness in their passion and persistence, rather than defining themselves by their hardships. Whether you have been through a traumatic experience or not, there is invigoration in self-progression. Regardless of the goal, it’s the pursuit that defines accomplishment and self-definition. Keep moving. Keep grinding. And never stop chasing you.”
- Nathan Hart. Founder & CEO
Defined by difference
"To be a part of Unbroken is to be a part of a family that celebrates the process. We’ve never been given anything, and we’ve failed more than we’ve succeeded, but the measure of a person isn’t how many wins you have; it’s how well you bounce back when you’ve taken a hit. As humans, we spend the majority of our lives trying not to be different to the crowd. In doing so we risk losing sight of what makes us unique, and what makes us happy. At Unbroken, we like to think differently, do differently and encourage our customers to be exactly who they are. Our in-house design team is constantly seeking the next move, adding all those 1%ers that turn a good garment into a great one."
- Daini Tuiqere. Managing Director
THE CORE OF UNBROKEN.
Unbroken stands for persistence and dedication in the face of hardship, be it physical or mental; self-imposed or imposed from without. The fist that makes up our brand insignia encapsulates our core values:
Strength, Passion, Determination, Inspiration and Positivity.
These values guide on a daily basis Unbroken’s unwavering commitment to the highest levels of design, quality and service. Like any good workout session, life can be repetitive… relentless… even brutal. But still we stretch. Every day at Unbroken we stretch our bodies, our minds and our selves to create, innovate and excel.
HIT US UP.
We love hearing stories, thoughts and feedback, as well as working with gyms and businesses in the creation of their own branded apparel.
Contact us via our contact page and we’ll get in touch within 1-2 business days.